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Research Output

Customer engagement and the relationship between involvement, engagement, self-brand connection and brand usage intent

Harrigan, P., Evers, U., Miles, M. P. & Daly, T., 2018, In : Journal of Business Research. 88, p. 388-396 9 p.

The University of Western Australia, Charles Sturt University

Research output: Contribution to journalArticleResearchpeer-review

  • Customer engagement with tourism social media brands

    Harrigan, P., Evers, U., Miles, M. & Daly, T., 1 Apr 2017, In : Tourism Management. 59, p. 597-609 13 p.

    The University of Western Australia, Charles Sturt University

    Research output: Contribution to journalArticleResearchpeer-review

  • Exploring public universities as social enterprises

    Miles, M. P., Verreynne, M. L., McAuley, A. & Hammond, K., 2017, In : International Journal of Educational Management. 31, 3, p. 404-414 11 p.

    Charles Sturt University

    Research output: Contribution to journalArticleResearchpeer-review

  • The museum of old and new art: leveraging entrepreneurial marketing to create a unique arts and vacation venture

    Fillis, I., Lehman, K. & Miles, M. P., 2017, In : Journal of Vacation Marketing. 23, 1, p. 85-96 12 p.

    Charles Sturt University

    Research output: Contribution to journalArticleResearchpeer-review

    Open Access